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Judy McKinney
Institutional Consulting Group


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Communicating with Callan

Manager Search Process

Investment Manager

Callan's Institutional Consulting Group (ICG) supports the success of the investment management community by providing market intelligence, portfolio analytics, and ongoing investment industry education to investment manager clients.

The Style, Trend, Analysis & Research (STAR) Report is the industry’s most comprehensive and accurate report on U.S. tax-exempt and mutual fund asset flows. It is a powerful benchmarking tool for institutional investment organizations as they develop business plans and set reasonable asset growth expectations.

Callan’s STAR Report offers a rich context for defining a firm’s investment product positioning and marketing strategy by analyzing asset flows on more than 2,400 tax-exempt separate account and commingled fund products and more than 3,300 institutional and retail mutual funds. The STAR Report provides detailed information on the most successful asset classes, organizations, and products within 27 broad asset class styles by calculating AUM and net asset growth broken out by asset type. In 2015, the total pool of U.S. institutional separate account and commingled assets exceeded $4.4 trillion. Institutional share classes of mutual funds held almost $4.9 trillion in over 2,000 products and retail share classes of mutual funds held approximately $2.8 trillion in over 2,500 products.

To ensure that STAR users are receiving the most meaningful information possible, we actively solicit missing content, then verify (and often correct) data supplied by managers. In addition, Callan periodically adds and removes product categories to reflect evolving supply and demand among institutional investors.

Key findings from the report are discussed by Callan professionals in a Webinar held in March and September of each year. The Webinar sessions provide opportunities for professionals and teams across the client’s organization, including senior management, product development, and sales and consultant relations teams to participate in the discussion and share insights that will help planning for the future.

Learn more about ICG's STAR Report


Number of separate-account asset classes covered in STAR

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There is no fee to participate in Callan’s database, but a manager should have current information in Callan’s database to be considered for client opportunities.


Number of mutual fund style groups represented in STAR